Wanne Wiersinga joined Hofstede Insights in 2002.  She has gained culture, personality & management consulting experience for several years. Her consulting activities assist leaders, managers and professionals from global companies to actively manage their international activities in the most effective way.

Clients report they work together with Wanne because she increases the effectiveness of the behavioral repertoire of the professional she works with. Wanne has a desire to help people, to make the most of human potential. She has a great interest in cultural differences, between nations as well as organizations.

Wanne has always been interested in the differences in thinking, feeling, and acting of people. She has lived in Indonesia, The Netherlands (home-country), Mexico, and Japan. She has been traveling all her life through Asia, Latin America, Europe, and Africa.

Her knowledge about people and intercultural processes was developed during her studies organizational psychology at the Utrecht University in the Netherlands; international communication and management processes at the Utrecht School of Governance and Management and international negotiations at the University of Guadalajara in Mexico. She received her Master of Science degree at the Utrecht University and finished the Japan Prizewinners Programme, a one-year postgraduate course to get familiar with Japanese business practices.

Because of her scientific approach, and professionalism, she was offered a license of Hofstede Insights. She took the license to set up a new division within Hofstede Insights with a special focus on Culture & Personality.